Audience & Reach

Real numbers, with their sources and dates. Planners get the same figures we use internally.

Last updated: 10-4-2026

NextWave network reach

MetricFigureSource and date
Monthly unique listeners, all five stations3.5MNextWave Broadcasting Network, reported 1 May 2026 · measurement: Advanced Web Statistics 7.6 
U.S. markets reached302NextWave Broadcasting Network, reported 1 May 2026 · measurement: AWStats

These totals cover New Wave Radio, Yacht Rock Radio, Rock ‘n’ Roll Radio, The Alternative One! and Wild Country Radio together. They are not Wild Country Radio’s standalone audience.

Wild Country Radio audience

MetricFigureSource needed
Monthly unique listeners440,783AWStats report
Monthly listening sessions789,005Stream host report
Average time spent listening31 MinutesStream host report
Monthly website users56.2kGoogle Analytics 4
App installs (iOS + Android)12,750App Store Connect, Google Play Console
Top U.S. statesNY, TN, AL, TX, OH, GA, SC, FL, NC, KSAWStats report
Top countriesUSAAWStats report
Age split20/65Google Analytics 4
Gender splitM46% F54%Google Analytics 4
Device split (mobile, desktop, smart speaker, car)Mobile:85% Desktop:15%Google Analytics 4

What they're listening to

Today’s country hits, the classics and rising artists, 24/7, with daily country radio shows for country rock, the Nashville sound and listener requests.

Luke Combs singing to a stadium crowd, seen from behind

Next steps

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